Tag Archives: longevity economy

Technology & Aging Research: AGE-WELL Webinar Series 2019

AGE-WELL Canada’s technology and aging network is fast approaching the end of its first five-year mandate in 2020. I say first five years because, based on its outstanding record of sponsoring innovative technology-based research projects to help older adults and caregivers, and its outreach to Canadian entrepreneurs in technology design with such programs as the

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Making Sense of a Longevity Economy: Business, Career & Community – 2

Part Two. Longevity Economy, a Rose by Any Other Name? No small wonder why it feels like a dance with words when I try to explain a Longevity Economy in conversation with everyday people who are not so focused on the subject of aging population and demographic shifts or even with those who are actively

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Making Sense of a Longevity Economy: Business, Career & Community – 1

Part One. Testing the awareness and understanding of a Longevity Economy. This is what I am conversationally provoked to do – over the last few years, informing everyday people of its meaning and highlighting the opportunities for a business, a career and a community. Breaking it down for simple clarity, with enough examples to prove

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Celebrating One Longevity Market. Brain Health & Aging.

A Longevity Economy is, (as Joseph Coughlin underscores in his book by that title from last year), largely a “most misunderstood market”. Even prior to Coughlin’s book, five years ago in 2013, the AARP in collaboration with the consulting organization Oxford Economics laid it all out releasing their first Longevity Economy Report (with mainly USA-specific

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Marketing the Longevity Market

Longevity. A society, an economy, a market. Or perhaps several market opportunities within an economy. How does any business, non-profit or other professional group make sense of this, understand the scope, and what makes up the multiple categories in this field? For that matter, how do any of these entities know how to appropriately target,

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Making Sense of Longevity Markets

  Looking forward to speaking at the opening meeting of the Business of Ageing Niagara Network (BANN) on April 25th. BANN is a new 2018 initiative of AGEWORKS™ in conjunction with Niagara College, a membership-based networking group organized to connect businesses, industry leaders and subject matter experts by providing a focused platform for collaboration, professional

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