Tag Archives: stanford design challenge 2018/19

Understanding Intergenerational Design

Gaining enthusiasm ahead of the announcement any day now, of the finalists in the 6th annual Stanford Longevity Design Challenge 18/19, this is a preliminary look at what the theme for this year is all about. Firstly the title – Contributing at Every Age: Designing for Intergenerational Impact.   Thinking of this, we should take

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Marketing the Longevity Market

Longevity. A society, an economy, a market. Or perhaps several market opportunities within an economy. How does any business, non-profit or other professional group make sense of this, understand the scope, and what makes up the multiple categories in this field? For that matter, how do any of these entities know how to appropriately target,

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