Monthly Archives: September 2012

Longevity Research: An Inter Generational Primer

Our “promise of longevity” may be even brighter one day in a future far from now as a result of all the research on aging taking place around the world. Can’t help but think that beyond today’s headline absorbing news … Continue reading

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Optimal Aging: What $10M will do.

Not to be outdone by Marsh & McLennan’s $1.5M investment in the Stanford Center on Longevity, (as discussed in Sept. 4th posting), coming closer to this ten minute world – it was announced last week that McMaster University in Hamilton … Continue reading

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Holy Smuckers! When does one become a Senior?

You are marketing to the “senior’s market”. Where do you draw a line in the question – when does one become a senior? If you buy an event ticket, or travel on a train, or take advantage of discount days … Continue reading

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Owning the Age of Longevity: Follow the Money

Marsh & McLennan announced last week a $1.5  investment in a collaboration with the Stanford Center on Longevity  to, as they state: “advance awareness and education around issues related to retirement and aging populations. Two aspects…increased longevity and financial security … Continue reading

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